{"product_id":"unveiling_internet_business_models-_transforming_traditional_media","title":"Unveiling Internet Business Models: Transforming Traditional Media","description":"\u003cp\u003eDiscover the transformative power of the Internet on traditional media industries with Unveiling Internet Business Models: Transforming Traditional Media. This comprehensive volume dives deep into the shifting landscape of media business strategies in the digital age. Featuring eleven expert articles, it explores critical issues such as online content delivery models, the evolving relationship between online and offline media, and the impact of the Internet on media value chains. From the challenges of marketing music products online to comparative global studies on web content strategies, this book offers a robust mix of theoretical insights and empirical investigations. Essential reading for media professionals, industry strategists, and academics, this special issue unveils how traditional media can leverage their online competencies to stay ahead in an ever-evolving market. Don't miss out on this crucial resource—buy now and explore the future of media industries! Limited stock available!\u003c\/p\u003e","brand":"STORE 24 HOURS","offers":[{"title":"Default Title","offer_id":50787601514774,"sku":"9781835189184","price":40.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/7909\/0198\/files\/51YjukLYZDL.jpg?v=1764597799","url":"https:\/\/store24hours.com\/zh-cn\/products\/unveiling_internet_business_models-_transforming_traditional_media","provider":"STORE 24 HOURS","version":"1.0","type":"link"}